A weekly hour that ships the next file

The hour has one output

Decide before you start whether this hour finishes a document or finishes one section of the next one. Write that output at the top of the page. When the hour ends, the output is either done or it is the first line of next week.

Shop colors, the bio, and the button label are real work. They are not this hour. A page can look plain while the file gets finished.

Keep a single list of leftovers

When you think of a new offer mid-sentence, write it on a list and return to the file. The list is allowed to be long. The hour is not allowed to start a second document.

Publish on the same weekday

A repeating day is easier to keep than a mood. If the file is not ready, publish nothing and keep the hour anyway. Skipping the hour is what stalls the shop. Skipping a week of publication is allowed.